State Farm Insurance encouraged agents to donate books to Florida schools encouraging acceptance of LGBTQ+ youth. The move came to light following passage of the controversial don’t say gay law signed in March by Gov.
Ron DeSantis.That’s according to emails leaked to right-wing media, though the company has largely pushed back on assertions the company donated any books directly to schools, a move that could run counter to the controversial law.But emails first reported by Will Hild, executive director of Consumers Research, announced a partnership with the LGBTQ+ advocacy effort The GenderCool Project.
In a January 18, email, State Farm corporate responsibility analyst Jose Soto writes that agents across the nation can donate a three-book bundle to local teachers, community centers, or libraries.“We are seeking six agents in Florida that would be interested in participating in this unique project, by receiving these books in March, then donating them to their community by the end of April,” the email reads. “Along with donating the books, we would encourage the agent to highlight our commitment to diversity on their social media pages.“This is a fantastic way to give back and an easy project that will help support the LGBTQ+ community and to make the world around us better.”This gesture of tolerance drew fire from Hild and others.
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