Gemma Clare Collins (born 31 January 1981) is an English media personality and businesswoman. In 2011, she began appearing on the ITVBe reality series The Only Way Is Essex. Following a brief appearance on I'm a Celebrity...Get Me Out of Here! (2014), Collins has appeared in various television programmes including Celebrity Big Brother (2016), Celebs Go Dating (2018), and Dancing on Ice (2019). In 2019, she began starring in her own reality series and hosting a podcast on BBC Sounds.
Gemma Collins ‘signs most lucrative deal ever’ as she replaces Dani Dyer in Surf washing powder campaign
Gemma Collins is said to have signed her “most lucrative deal ever” to become the new face of Surf washing powder.The GC, 40, is said to have agreed a figure which is “well over £1million” to replace the brand’s current ambassador, Love Island star Dani Dyer.
An insider has said: “Gemma is the new face of Surf washing powder and it’s the most lucrative deal she has ever signed. “The money on the table for the gig is well over £1million and includes TV and social media adverts.
Get exclusive celebrity stories and fabulous photoshoots straight to your inbox with OK!'s daily newsletter. You can sign up at the top of the page. “Gemma started filming her first commercial over the weekend and she’ll be officially announced as the new face of Surf.
